For those who don’t reside in Asia, you might not know when I’m talking about Korean Wave or Hallyu.
The Korean Wave (Hangul: 한류; Hanja: 韓流; RR: Hallyu; MR: Hallyu) is a neologism referring to the increase in the popularity of South Korean culture since the late 1990s. The term was originally coined in mid-1999 by Beijing journalists who were surprised by China’s growing appetite for South Korean cultural exports. They subsequently referred to this new phenomenon as “Hánliú” (韓流), which literally means “flow of Korea”.
– Wikipedia –
We have touched the popularity of Korean (South Korea) entertainment long before the rest of the world knew Gangnam Style. I might be able to use the word ‘we’ to represent some of us in South East Asia region along with those in China, Hong Kong, Taiwan, and Japan. I may not be able to speak for others but I can say that Korean entertainment has swept through my country (Thailand) since 2001-2002.
Korean films were the 1st group entering our domain, and they gained popularity in small groups of Thai people. My sassy girl was the leader of Korean movies at that time, and Jeon Ji-hyun made the hearts of viewers skip a beat due to her role as a sassy girl (referred to the movie title).
After showing in theater, VCD, and DVD, another wave went to small screen with Korean dramas. In my opinion, there were 4 dramas among others on free TV that gained popularity like everyone would talk about them which were Autumn in my heart, Winter Love Song, Full House, and Dae Jang Geum. However, nowadays the popularity of Korean drama on free TV in my country might not be that much because the viewers have changed their habit to watch them online, which they could sometimes watch Korean series after the dramas are shown in Korea around 1-2 weeks later.
Films and dramas may gain popularity earlier than Korean Music in my country. None the less, Korean idols came with full force when arriving here. There are a lot of girl bands and boy bands that occupy Thai music scene.
I still like watching Korean dramas as well as listening to Korean music. My most favorite ones are Girls’ Generation and IU. Since the beginning of this year, I haven’t tried listening to new groups because I think they started to look and sound the same. However, I’ve recently got to see this girl group’s MV, and I can’t stop watching them singing and dancing.
Their name is Crayon Pop and the song is called Bar Bar Bar. They are wearing gloves, t-shirt, long pant inside the short skirt, and they have helmet on their heads. Their choreography is unique and captivated. The song sounds like soundtrack for anime and it is catchy even though I have no idea what they sing but I just can’t stop watching this MV.
This song is not their debut song which they were actually formed in 2012 with releasing a song called ‘Bing Bing’. I happened to see they performed this song live, and I quite liked it because they had this Robot move in the middle of the song.
Another song that I really like their live performing due to their dance move. They wear track suits with knit hat and they add kick to the sky into their choreography. The song is ‘Dancing Queen’ which isn’t the same song as Abba’s one.
I’ve followed Korean entertainment for many years, and this is the first time I’ve seen girl group wearing something like this in their performance with the mixture of fun and strong dance moves. I won’t say that they will be my favorite one but they could definitely draw my attention and make me want to see their performance repeatedly.
From my point of view, Korean entertainment could penetrate other countries’ entertainment scene because they allow us to easily access their works/products. For example, you could go to Youtube and watch Korean music shows without blocking. I’m not sure whether they are afraid of copyright infringement or not. However, I think they surely understand the fanclub culture that once someone set themselves to be fanclub for those artists, they will show their support for their beloved artists in many ways including buying their CDs/DVDs/Photo books, going to their concerts, and etc.
I believe that Korean Wave will not fade from us (speaking for some of us in my country) and still stay strong in years.
This post is an entry to K-Challenge by Frizztext.